Over the last ten years or so, a number of books and other published works on the topic of corporate sustainability have appeared.
Early on, much focus was placed on the “triple bottom line” construct
developed  and  promoted  by  John  Elkington  in  his  book Cannibals
with  Forks,  published  in  late  1999.  Following  a  bit  of  a  lull  in  the
ensuing years, “greening” and more general notions of corporate sustainability have again recently come into vogue. This is in part due to
increasing concerns about climate change and other global-scale environmental issues, but also because a number of large U.S. multinational  corporations  have  mounted  highly  publicized  campaigns  to
“green” their operations. Today, it seems that “green business” is a
bandwagon that many people and organizations are seeking to drive
or at least jump onto. Attracting less fanfare but still reflecting important developments and thinking, several recent books have addressed
emerging realities in the financial world. In particular, the continued
evolution  of  socially  responsible  investing  (SRI)  and  the  increasing
interest in corporate sustainability shown by a number of major financial institutions and quasi-public organizations have attracted significant commentary. Few, if any, authors have sought to link these two
trends and to draw out the implications for those who work on corporate sustainability issues or want to. With this book, I intend to fill this
important gap.