really learned anything in our years of research on this topic? In total, this book represents an updated and thorough examination of the factors that influence people’s choices to change their behaviors in order to enhance their health, and the intrapersonal, interpersonal, sociocultural, and policy factors that can both positively and negatively affect the choices made and one’s ability to achieve a desired behavior. This book is particularly valuable at the graduate student level in the fields of public or population health, health psychology, health communications, and medical sociology and anthropology. In addition, advanced-level undergraduate students in or population healthrelated courses within the social sciences will find this of value